The girls who brought us the Harvard douchebag contest have extended their reach beyond Cambridge. Yesterday, Windsor Hanger ’10, Stephanie Kaplan ’10, and Annie Wang ’11 of Harvard’s Freeze College Magazine launched their new “collegiette’s guide” called Her Campus, setting a new precedent for useless Ivy League publications (which, to be fair, could explain about 90% of all Harvard media enterprises).

After contacting co-founder and CEO Kaplan about what these three Prada Devil wannabes hope to accomplish with their new cyber digs, she responded with a lengthy mission statement:

From: stephanie@hercampus.com
To: qichen@ivygateblog.com
Subject: Re: IvyGate’s inquiry about Her Campus
Date: Wed, Sep 16, 2009 at 4:20 PM

HerCampus.com is an online magazine for college women that seeks to pave the way for the media industry to successfully make the transition online.  Her Campus will transition magazines to today’s digital world by individualizing its content college by college by setting up “My Campus” branches, beginning at Harvard and eventually expanding to 1000+ colleges and universities nationwide.  By supplementing national with local content, Her Campus represents the future of online media.

Uh, was there ever a time when the internet wasn’t national? Not only that, but the pearl-donning triumvirate of the Ivy League’s new Seventeen seems to think they’re the first ones to come up with the idea of female-oriented college media. Read more after the jump.

Her Campus is targeted at college-age females, and this is our primary audience.

However, we expect other demographics such as high school students and college men to also find the site of interest.  They are not, however, our target audience.

Our target audience is college women, since there is a hole in the media marketplace for media targeting college women specifically, and Her Campus responds to that need.

Apparently, the “collegiettes” have already made a move on targeting males by publishing a Q&A session with a contributor named Jason Sherman, the “Real Live College Guy,” who hopefully doesn’t think girls will take his advice seriously:

Playing hard-to-get with sex can be disastrous.You should however, play slow-to-get. Keep guys wanting more for as long as they can handle it. When the time is right though, you need to make the first move ’cause he may never try again.

But Kaplan stands by what they publish, citing the site’s validity in the rest of her email:

Her Campus is written by and for college women, and seeks to highlight the best in student journalism, giving the country’s top college journalists a national platform for their writing.

Really? We’re pretty sure that using the front page of your new ‘zine as a narcissistic self-promotional banner doesn’t count as being the best in… anything. No worries, though; we’re totally gung ho about padding the resume with “founder of an online women’s magazine.” And one that can be accessed nationally! Who would’ve thought?